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Sample the Book| Joe Sinclair | Stephen Bray | Order a Copy

Published by Aspen

The book that has been missing from your bookshelf.

How often have you wished, whilst studying NLP, that you had beside you a systematic, up-to-date, easily accessible reference work that communicates the basic NLP ideas and concepts more readily than other works on the subject.

NLP has been described as the modelling of excellence. You do not need to be an excellent trainer, practitioner, or teacher of NLP in order to be an excellent communicator of NLP. You do need to possess writing skills, however, if you are to communicate by way of the written word. Author Joseph Sinclair has a proven track record as an excellent communicator, and this expanded and revised edition of An ABC of NLP has been produced in response to requests from the many delighted readers of the first edition.

In his introduction to the first edition Michael Mallows wrote: “For people who know nothing about NLP this is an undemanding introduction and a pleasant read. For those with a middling grasp the ABC offers an overview and a broader perspective. Old hands will find it a useful browse and a handy reminder.”

The inclusion of the many updated and expanded entries by Stephen Bray will gratify readers in the second and third of Michael Mallows’ three categories of readers.

And, as with the first edition, An ABC of NLP is not intended to replace any other book on the subject of NLP, but you could do a whole lot worse than keep it by your side whilst reading those other books.

SOME REVIEWS:

"An ABC of NLP is unlike any other NLP book I have read. At first sight it seems to be a glossary of NLP jargon. Closer examination reveals that it is packed with useful information about how to apply NLP in therapy, business and life. It is written from a humanistic perspective and explains NLP terms in simple language. It also reveals the important concepts that must inform NLP if it is to be used to positive effect. A delightful example of this may be found under the section ‘Human Activity System’ where a comparison is made between the choices open to a frog from the animal kingdom and a prince from the human realm when faced with a hungry predator. The book is illustrated with pertinent cartoons and will delight complete beginners and experienced devotees of NLP. I was surprised to find that what initially may be mistaken for a dictionary was such a compulsive read".

Tony Parsons ~ The Connections Magazines

A brave project - to succinctly define NLP patois or jargon. It's amazing how we in NLP claim to be communication experts - yet speak in a jargon that is unintelligible to ordinary mortals! Does the book succeed? Yes, and it's a handy book to have nearby to answer the questions of those awkward who want things explained in simple terms...

Reg Connolly - Active Mind-Body Health

"The map is not the territory - or was it 'the map is not the therapy'?  Be that as it may, I approached this slim volume with all my NLP filters in place.  I also brought my information organization luggage, which was soon unpacked and discarded as unhelpful . . .

"The book contains a sometimes understated humour which I found delightful . . . The cartoons are well drawn and have a certain politically incorrect robustness that might offend - or might not, depending whose map the reader is on.

"It proves an interesting read, a very different perspective to my own.  Although not a definitive answer as a dictionary of basic terminology, it offers a useful back-up if you are on the same wave-length as the author.  Mind you, if you were not on the same wave-length, it might prove an even more effective resource."

Keith V. Trickey, NLP World, Vol. 1, No. 1, March 1994. [The review was based on the first edition of the book.  The subsequent, revised edition of the book addressed some of Mr Trickey's critical comments which have not therefore been included in this extract.]

"I would have welcomed this book at any time in the twelve years that I have been using and teaching NLP, and will certainly recommend it to my workshop participants.

"For people who know nothing about NLP, this is an undemanding introduction and a pleasant read.  For those with a middling grasp, the ABC offers an overview and a broader perspective.  Old hands will find it a useful browse and a handy reminder."

Michael J. Mallows, Groupvine Magazine. [Reviewing the first edition]

 "I found the explanations clear and easily understandable . . . I very much enjoyed the supplementary information that [the cartoons] contributed to his words.  Joe clearly has a sense of humour and using his book will be pleasurable as well as useful."

Elizabeth Hendry, Group Relations, June 1992 [Reviewing the first edition]

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